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WORKSHOP

INTRODUCTION TO WEBSITE DESIGN

Duration 
1 Day

Objectives
To provide a comprehensive overview, and understanding, regarding the design, development, maintenance and use of websites for business

Overview
The workshop will introduce highlight and discuss relevant topics, including:

The Internet and your website
Internet origins
Types of website 
Why have a website
Implementing e-Business initiatives
Exercise and Discussion
Website design and requirements
Preparing for a website
Selecting  a web designer
The web design brief 
Contracts and rights
Exercise and Discussion
Optimising Websites 
Size and type
Speed and related issues
Meta tags and search engines 
Exercise and Discussion
Managing Website Development 
Stages and components 
Controlling the development
Testing and using
Exercise and Discussion
Integrating the website 
Impact on the organisation
Implementation and training
Maintenance and updating
Providing for delivery 
Exercise and Discussion
Marketing and your website
Integrating with other marketing elements
External promotion
Internet marketing
Exercise and Discussion


Download a booking form and details of the special offer.

Presentation method
The workshop is intended to be provided in a lecture format. The workshop will include a high level of graphic and animated content. A variety of practical examples and case studies will also be used, which will be current and relevant to the workshop and the audience. Where possible, instructors will also provide additional coaching and mentoring to students.

The  participants will also be encouraged to play an active role in the workshop. Participants will be encouraged to take part in a variety of exercises, as well as discuss various elements of the workshop and related issues.

Participants will receive a comprehensive set of notes relating to the workshop, as well as tip sheets, checklists and other supporting information, to take away for future reference.

This  training workshop is provided as an independent module, allowing it to be combined with other modules, as required.  If required, this workshop module can also be provided at a greater level of detail. 

This workshop module can be tailored to the requirements of the organisation, and can be adapted to complement other training, or change management related initiatives. 

Related courses    
Customer Relationship Management             
Managing Change  

Outsourcing and facilities management            Requirement gathering and assessment

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